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THE PEOPLE

THE PEOPLE

Our team does one thing, and one thing only – digital. TV, radio and newspaper ads are the methods of yesteryear. Allow our experts to help launch your brand into the future with the latest and greatest in modern, digital marketing.

DETAILED PLANNING

DETAILED PLANNING

All goals need benchmarks. By building expectations and strategic execution points, we create detailed plans that when followed will confidently work to meet and succeed your expectations.

EFFICIENCES

EFFICIENCES

Idea Applications is constantly looking for ways to bring efficiencies to your marketing and advertising by targeting the most specific audiences with clear, concise and relatable messaging.

CPM & CTR

CPM & CTR

Planning, implementation, strategy and efficiency are the hallmarks of success in the world of digital marketing and are what enables our experts to consistently bring down our clients’ CPM while bringing up their CTRs.

IMPLEMENTATION

IMPLEMENTATION

At Idea Applications, there’s an idea behind everything. As a leader in digital strategy development and implementation, we put thought into each and every detail to ensure that your marketing efforts move your brand forward with purpose. Goals aren’t met by chance, and that’s why we’re here to take out all of the guesswork.

REPORTING

REPORTING

We collect more data than most and for good reason. Receive in-depth reporting to show your campaign’s results, areas of potential growth, outline new opportunities within segments of your established target audience and much more. Get the statistics you’ll need to assure you’re reaching the right audience and achieving desired interactions.

Resources


FIND NEW CUSTOMERS BEFORE THEY EVEN THINK OF LOOKING FOR YOU

Want to interact with your competitor’s clientele? Perhaps you want to find customers who have looked at products similar to yours while browsing online? Whatever the case, we know who to reach and how to reach them. Most importantly – we’ll connect you with them before they have even thought to go looking for your product or service – here’s how!

  • Search Retargeting
    • Target consumers who have recently searched for keywords and phrases relevant to your product or service
  • Site Retargeting
    • Re-engage consumers by targeting them as they surf the web after visiting your website
  • Keyword Contextual Retargeting
    • Target consumers based on a custom list of keywords relevant to your franchise
  • Category Contextual Targeting
    • Target consumers on pages categorically relevant to your target audience, product or business